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Dorel Industries Inc. (TSX: DII.B, DII.A) is a global organization, operating two distinct businesses in juvenile products and home products. Dorel’s strength lies in the diversity, innovation, and quality of its products as well as the superiority of its brands. Dorel Juvenile’s powerfully branded products include global brands Maxi-Cosi and Tiny Love, complemented by regional brands such as Safety 1st, BebeConfort, Cosco, and Infanti. Dorel Home, with its comprehensive e-commerce platform, markets a wide assortment of domestically produced and imported furniture. Dorel has annual sales of US$1.7 billion and employs approximately 4,200 people in facilities located in twenty-two countries worldwide.
We are seeking a Content Marketing Manager to define and drive our multi-brand, digital content marketing strategy that support our business objectives for brand awareness and DTC growth for the Dorel Juvenile brands. This role will also plan and execute social media marketing for our Mainline brands including Safety 1st, Cosco Kids and Monbebe. In this role you’re strategize and execute content programs for care givers of children (mainly parents) and those who give baby gear as gifts. Baby gear is confusing and sometimes an intimidating space. Our brands want to help care givers with the right solutions for their needs across the right mix of channels, platforms, and formats.
ABOUT YOU
The ideal candidate will have experience in strategizing, planning, and executing digital content marketing programs across social media and web platforms, as well as playing active role in creating content or partnering with others to do so. The right candidate will define opportunities and then create and deliver content that ranks in search, drive conversation, and compel shopping actions for our brands. You are not risk adverse; you embrace it. You have a passion for storytelling. You are an action-oriented who is comfortable with “the gray” and sharing a point-of-view on a business challenge.
Dorel Juvenile provides people the invaluable opportunity to make a difference. To work on leading brands together with talented people across the globe, and to keep growing both personally and professionally. Take the next step in your career and join our quest to improve the parenting journey for millions of families around the world.
Full Time
Consumer Goods
$107k-141k (estimate)
08/20/2023
05/12/2024
na.doreljuvenile.com
COLUMBUS, IN
1,000 - 3,000
1991
DAVID TAYLOR
$200M - $500M
Consumer Goods
The job skills required for Content Marketing Manager include Content Marketing, Advertising, Microsoft Office, Promotion, Brand Awareness, Graphic Design, etc. Having related job skills and expertise will give you an advantage when applying to be a Content Marketing Manager. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Content Marketing Manager. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Content Marketing Manager positions, which can be used as a reference in future career path planning. As a Content Marketing Manager, it can be promoted into senior positions as a Digital Marketing Director that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Content Marketing Manager. You can explore the career advancement for a Content Marketing Manager below and select your interested title to get hiring information.
If you are interested in becoming a Content Marketing Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Content Marketing Manager for your reference.
Step 1: Understand the job description and responsibilities of an Accountant.
Quotes from people on Content Marketing Manager job description and responsibilities
They are responsible for the management of the creation and production of online and offline marketing content.
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The person responsible for a brand’s content comes across various daily activities that challenge their decisiveness, accountability, and, when faced with a tight deadline, stress resistance.
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The job description of a typical product marketing manager entails leading the marketing team, conducting market research, devising and executing a marketing strategy, and ensuring a stable product launch, among other things (more on this later).
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Marketing managers also need a deep understanding of the addressable market, target audience, and how the product or service they are promoting helps solve customers' pain points.
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BMarketing managers directly contribute to the growth of the business.
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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Content Marketing Manager jobs
Not all content managers will physically produce and publish each piece of content.
01/11/2022: Des Moines, IA
Most marketers understand the need for high quality content and they know that businesses today are being asked to become publishers.
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Marketers employ outside contracted copywriters to create entire pieces or assist the content marketer with creation.
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Content marketers can be successful without using fancy tools.
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Marketing managers provide cross-functional leadership.
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Step 3: View the best colleges and universities for Content Marketing Manager.